Shantanu Dutta currently serves as the Business Director at Madison Turnt, where he plays a pivotal role in shaping and executing media buying strategies across Print, Radio, and Cinema for a diverse portfolio of high-profile clients, including Snapdeal, Freecharge, Max Insurance, Domino's, Ananda Diary, Times...
Shantanu Dutta currently serves as the Business Director at Madison Turnt, where he plays a pivotal role in shaping and executing media buying strategies across Print, Radio, and Cinema for a diverse portfolio of high-profile clients, including Snapdeal, Freecharge, Max Insurance, Domino's, Ananda Diary, Times Internet Ltd, and the BJP. With a keen eye for innovation and a deep understanding of integrated marketing, Shantanu has successfully led initiatives that not only enhance brand visibility but also drive measurable results for his clients.
One of his standout achievements this year includes pioneering a groundbreaking campaign with Max and PVR, which garnered significant recognition at Goafest, showcasing his ability to blend creativity with strategic media planning. Shantanu's expertise in cinema advertising on a national scale allows him to leverage unique opportunities that resonate with audiences, ensuring that his clients' messages are delivered effectively and memorably.
His skill set encompasses a wide range of competencies, including media buying, digital marketing, advertising sales, and brand management. This multifaceted approach enables him to craft comprehensive marketing strategies that align with the evolving landscape of consumer engagement. As a thought leader in the advertising space, Shantanu is adept at navigating the complexities of digital strategy and integrated marketing, making him an invaluable asset to Madison Turnt and its clients. His commitment to excellence and innovation continues to set new benchmarks in the industry, driving growth and success for the brands he represents.