Shannon M. serves as a pivotal Researcher and Legal Researcher at TradeMark Express, where her extensive background in legal research and copywriting converges to deliver exceptional insights and support for clients navigating the complexities of trademark registration. With two decades of experience in legal research,...
Shannon M. serves as a pivotal Researcher and Legal Researcher at TradeMark Express, where her extensive background in legal research and copywriting converges to deliver exceptional insights and support for clients navigating the complexities of trademark registration. With two decades of experience in legal research, Shannon has honed a unique approach that combines analytical rigor with creative expression, making her an invaluable asset to the team.
In her current role, Shannon is responsible for researching names, logos, and slogans across a variety of databases, including Thomson Reuters Westlaw Classic, Lexis Advance, and the USPTO Trademark Search. Her expertise in utilizing these advanced research tools allows her to provide clients with comprehensive analyses that inform their branding strategies and ensure compliance with trademark laws. Shannon's proficiency in both U.S. and international trademark databases enables her to offer a global perspective, which is crucial in today’s interconnected market.
Key projects have included assisting startups in developing distinctive brand identities while safeguarding their intellectual property. Shannon's meticulous attention to detail and commitment to thorough research have helped clients avoid potential legal pitfalls, enhancing their confidence in launching new products and services. Beyond her research capabilities, Shannon is also adept at content development, crafting compelling web copy, blog posts, and email newsletters that resonate with target audiences. Her multifaceted skill set not only supports the legal aspects of branding but also elevates the overall marketing strategy, making her an integral part of the TradeMark Express team.