As the Founder and CEO of Acorn to Oak Strategies, Shannon B. brings nearly a decade of expertise in global and digital marketing, specifically tailored to the logistics and supply chain sectors. With a keen understanding of the unique challenges these industries face, Shannon has...
As the Founder and CEO of Acorn to Oak Strategies, Shannon B. brings nearly a decade of expertise in global and digital marketing, specifically tailored to the logistics and supply chain sectors. With a keen understanding of the unique challenges these industries face, Shannon has dedicated her career to developing innovative strategies that not only drive revenue growth but also optimize marketing expenditures. Under her leadership, Acorn to Oak Strategies has established itself as a trusted partner for logistics companies seeking to enhance their client acquisition systems without inflating their budgets.
Shannon's approach is rooted in data-driven decision-making and a commitment to achieving measurable results. By leveraging advanced Search Engine Marketing (SEM) techniques and project management methodologies, she ensures that her clients achieve higher conversion rates while maintaining or even reducing their marketing spend. Her firm’s unique value proposition includes a minimum 2.5x ROI guarantee, which has become a hallmark of their service offering. This commitment to excellence has attracted a diverse portfolio of national clients who rely on Shannon's expertise to navigate the complexities of the supply chain landscape.
In addition to her marketing acumen, Shannon’s background in lean manufacturing and risk management equips her with a holistic view of operational efficiency. Her leadership style emphasizes collaboration and communication, fostering an environment where innovative ideas can flourish. As she continues to expand Acorn to Oak Strategies, Shannon remains focused on empowering logistics and supply chain companies to achieve sustainable growth while embracing the latest advancements in digital marketing.
