Seth A. Chernick serves as the Senior Manager of Analytics, Reporting, and Data Governance/Management at Staples Business Advantage, where he plays a pivotal role in driving data-driven decision-making across the organization. With a robust background in business operations and a deep expertise in sales and...
Seth A. Chernick serves as the Senior Manager of Analytics, Reporting, and Data Governance/Management at Staples Business Advantage, where he plays a pivotal role in driving data-driven decision-making across the organization. With a robust background in business operations and a deep expertise in sales and marketing analytics, Seth is instrumental in optimizing the performance of a 3,000-person salesforce. His leadership in analytics not only aims to achieve but consistently surpasses sales goals, showcasing his commitment to excellence in a competitive B2B environment.
One of Seth’s key initiatives involves leading division-wide data governance, ensuring seamless collaboration between Business Intelligence, Enterprise Data Management, and Analytics teams. This cross-functional approach fosters a culture of data integrity and accessibility, empowering stakeholders to make informed decisions. Currently, he is spearheading the build-out of a Hadoop environment designed to cultivate "Citizen Data Scientists" among sales leaders. By leveraging Natural Language Processing tools, Seth enables these leaders to address strategic questions with agility and precision, enhancing their ability to respond to market dynamics.
Seth’s expertise extends to business process improvement and operations management, where he employs methodologies like Six Sigma to streamline processes and enhance efficiency. His proficiency in data architecture and pipeline management further strengthens his capability to drive impactful insights from complex datasets. As a seasoned professional in supply chain and P&L management, Seth is dedicated to fostering a data-centric culture that not only supports current business objectives but also positions Staples Business Advantage for future growth and innovation.
