Sergei Shveduke serves as the Chief Financial Officer for adam&eveDDB, overseeing financial operations across both the East and West Coast offices. With a robust 15-year career in the international advertising landscape, Sergei has cultivated a wealth of expertise in commercial finance and Financial Planning &...
Sergei Shveduke serves as the Chief Financial Officer for adam&eveDDB, overseeing financial operations across both the East and West Coast offices. With a robust 15-year career in the international advertising landscape, Sergei has cultivated a wealth of expertise in commercial finance and Financial Planning & Analysis (FP&A). His strategic acumen is evidenced by his leadership in the successful merger of DDB NY and Adam & Eve NY, where he not only managed the financial integration but also established a cohesive operational framework that enhanced efficiency and profitability.
At adam&eveDDB, Sergei has been instrumental in designing and implementing an innovative financial ERP model for DDB North America, which integrates the financial performance of ten diverse Profit & Loss statements. This initiative has streamlined financial reporting and improved cash flow management, enabling the agency to respond swiftly to market changes and client needs. His proficiency in managing comprehensive fee proposals across multiple network agencies showcases his ability to navigate complex financial landscapes while ensuring alignment with overarching business objectives.
Sergei's role extends beyond traditional financial oversight; he actively collaborates with the executive team to set and achieve ambitious financial goals. His strong foundation in accounting standards and financial modeling, combined with advanced skills in Excel and financial analysis, positions him as a key driver of strategic decision-making within the agency. As adam&eveDDB continues to innovate in the advertising space, Sergei's insights and leadership will undoubtedly play a pivotal role in shaping its financial future.
