Serena Vora is a dynamic Indian-American digital strategist and advisor with over 15 years of extensive experience in the media and entertainment industry. As the Founder of SoVo Inc, she has established a cutting-edge marketing agency that operates at the intersection of creativity and technology,...
Serena Vora is a dynamic Indian-American digital strategist and advisor with over 15 years of extensive experience in the media and entertainment industry. As the Founder of SoVo Inc, she has established a cutting-edge marketing agency that operates at the intersection of creativity and technology, with offices in the vibrant cities of Mumbai and San Diego. Under her leadership, SoVo Inc has become a go-to partner for entertainment and lifestyle brands seeking to enhance their digital presence and engage with their audiences more effectively.
At SoVo Inc, Serena spearheads key projects that leverage her expertise in viral marketing, online marketing, and digital media to craft compelling narratives that resonate with target demographics. Her background at prestigious organizations such as Sony Music India and L’Officiel India has equipped her with a unique perspective on artist relations and marketing communications, allowing her to develop tailored strategies that not only amplify brand visibility but also foster community engagement.
Serena’s multifaceted skill set, which includes product management and writing, enables her to oversee projects from inception to execution, ensuring that each campaign aligns with the client’s vision while maximizing impact. Her passion for new media and innovative marketing strategies drives her to stay ahead of industry trends, making her a valuable resource for brands looking to navigate the ever-evolving digital landscape. With a commitment to excellence and a keen understanding of the nuances of the entertainment sector, Serena Vora continues to empower brands to tell their stories in meaningful ways, solidifying her reputation as a leader in digital strategy.