Sebastian Gomez-Puerto is a visionary leader and the driving force behind General Populace, where he serves as Managing Director and Founder. With a robust background in product development and industrial design, Sebastian has cultivated a unique approach that transforms innovative ideas into commercially viable products....
Sebastian Gomez-Puerto is a visionary leader and the driving force behind General Populace, where he serves as Managing Director and Founder. With a robust background in product development and industrial design, Sebastian has cultivated a unique approach that transforms innovative ideas into commercially viable products. At General Populace, he spearheads a talented team dedicated to providing tailored product design and development services specifically for startups. This subscription-based model allows entrepreneurs to bring their concepts to life efficiently and affordably, ensuring that even the most ambitious visions can be realized without the prohibitive costs typically associated with product development.
Under Sebastian's leadership, General Populace has successfully launched numerous key projects across various industries, including consumer electronics, automotive, and lifestyle products. His expertise in marketing strategy and consumer behavior enables him to guide clients through the complexities of product marketing, ensuring that each product not only meets market demands but also resonates with target audiences. Sebastian’s commitment to team leadership fosters a collaborative environment where creativity thrives, allowing for innovative solutions that are both functional and aesthetically pleasing.
Prior to founding General Populace, Sebastian launched Ridendock, where he honed his skills in account management and advertising, further solidifying his reputation as a thought leader in product innovation. His multifaceted experience and passion for design empower him to navigate the challenges of the product development landscape, making him an invaluable asset to startups looking to turn their ideas into successful commercial stories.
