As the Director of User Experience at Liberty Mutual Insurance, Scot Briscoe leverages over a decade of expertise in digital creative direction and user experience design to foster innovation and excellence within the organization. Leading a full-stack UX team that encompasses design, research, content, and...
As the Director of User Experience at Liberty Mutual Insurance, Scot Briscoe leverages over a decade of expertise in digital creative direction and user experience design to foster innovation and excellence within the organization. Leading a full-stack UX team that encompasses design, research, content, and development, Scot is dedicated to enhancing internal programs and employee tools that drive operational efficiency and user satisfaction. His role is pivotal in shaping the user experience landscape at Liberty Mutual, where he actively participates in the transformation towards a product mindset, ensuring that the organization remains agile and responsive to the evolving needs of its employees.
Scot's commitment to driving team growth and establishing robust practice standards is evident in his strategic initiatives aimed at elevating UX maturity across the organization. By integrating cross-functional collaboration and promoting a culture of mentorship, he empowers his team to deliver engaging, user-centered products that are not only aesthetically pleasing but also grounded in data-driven insights. His proficiency in creative direction, content strategy, and change management enables him to navigate the complexities of the insurance industry while fostering a seamless online experience for users.
Under Scot's leadership, key projects have included the redesign of internal platforms that streamline workflows and enhance employee engagement, as well as the implementation of innovative digital solutions that align with Liberty Mutual's commitment to customer-centricity. By harnessing tools like Adobe Photoshop and digital asset management, Scot ensures that every aspect of the user experience is meticulously crafted, reinforcing Liberty Mutual's position as a leader in the insurance sector. Through his visionary approach, Scot Briscoe continues to shape the future of user experience at Liberty Mutual, driving meaningful change and delivering exceptional value to both employees and the organization as a whole.
