As the Director of Innovation at Ebco Trends, Sarah Polansky is at the forefront of shaping the future of consumer experiences through her keen insights into market dynamics and emerging technologies. With over 12 years of experience in business, design, and trend strategy, Sarah has...
As the Director of Innovation at Ebco Trends, Sarah Polansky is at the forefront of shaping the future of consumer experiences through her keen insights into market dynamics and emerging technologies. With over 12 years of experience in business, design, and trend strategy, Sarah has cultivated a unique expertise that allows her to identify and leverage disruptive drivers and cultural shifts that impact various industries. Her role involves spearheading key projects that not only analyze future trends but also translate these insights into actionable strategies for Fortune 500 clients.
At Ebco, Sarah leads a talented team in developing research-based programs that fuel innovation and enhance the knowledge base within client organizations. By employing her skills in product development, experience design, and marketing, she crafts compelling narratives that resonate with consumers and drive brand loyalty. Her ability to synthesize complex data into clear, actionable concepts has been instrumental in guiding clients through the intricacies of modern consumer behavior.
One of Sarah's notable projects involved a comprehensive trend analysis for a leading consumer goods company, where she identified emerging lifestyle shifts that informed the development of a new product line. This initiative not only resulted in a successful launch but also positioned the client as a thought leader in their category. With a passion for photography and art direction, Sarah also integrates visual storytelling into her strategic presentations, ensuring that her insights are not only informative but also engaging. Her commitment to innovation and excellence continues to propel Ebco Trends and its clients toward a future of sustained growth and relevance in an ever-evolving marketplace.