As the Director of Food and Beverage at DoubleTree by Hilton, Sarah Flikkema brings a wealth of expertise in operations and food and beverage management, with a particular focus on new location openings. Her role encompasses a diverse range of responsibilities that are critical to...
As the Director of Food and Beverage at DoubleTree by Hilton, Sarah Flikkema brings a wealth of expertise in operations and food and beverage management, with a particular focus on new location openings. Her role encompasses a diverse range of responsibilities that are critical to the success of the hotel’s dining experiences. Sarah excels in crafting standard operating procedures that ensure consistency and quality across all food and beverage outlets. She is adept at hiring and training staff, fostering a culture of excellence that enhances customer satisfaction and elevates the overall guest experience.
One of Sarah's key projects includes the design and implementation of innovative menus that not only reflect current culinary trends but also align with the preferences of the local market. By utilizing sales data and guest feedback, she meticulously forecasts and plans menu offerings, ensuring that they are both appealing and profitable. Sarah also oversees the management of daily operations, ensuring that Hilton’s high standards for food safety and service are consistently met.
In addition to her operational responsibilities, Sarah is skilled in building strong relationships with vendors, guests, and team members, which is essential for maintaining a seamless flow of communication and collaboration. Her expertise extends to social media marketing, where she effectively promotes the hotel’s dining options and special events, enhancing visibility and engagement within the community. With a solid foundation in hospitality management and a passion for creating memorable dining experiences, Sarah Flikkema continues to drive success at DoubleTree by Hilton, making her a pivotal figure in the hotel’s food and beverage landscape.
