As the Head of Global Sales at Crave Retail, Sarah Breneman is at the forefront of revolutionizing the retail experience through innovative technology solutions. With a rich background in eCommerce and reputation management, Sarah brings a unique perspective to her role, emphasizing the need for...
As the Head of Global Sales at Crave Retail, Sarah Breneman is at the forefront of revolutionizing the retail experience through innovative technology solutions. With a rich background in eCommerce and reputation management, Sarah brings a unique perspective to her role, emphasizing the need for brick-and-mortar stores to embrace digital transformation. Her journey began on the sales floors of three major retailers, where she developed a deep understanding of consumer behavior and the challenges faced by associates. This hands-on experience fuels her passion for reducing consumer friction and optimizing shopper engagement.
At Crave Retail, Sarah leads key initiatives that leverage the company's proprietary fitting room technology to enhance customer interactions. By capturing and analyzing data, she empowers retailers to gain real-time insights into customer activity, enabling them to tailor their offerings to meet individual needs. This data-driven approach not only increases conversion rates but also significantly improves customer satisfaction, creating a seamless shopping experience that resonates with today’s consumers.
Sarah's expertise in customer retention, marketing automation, and sales strategy positions her as a thought leader in the retail technology space. She is dedicated to equipping retail associates with the tools and training necessary to thrive in an increasingly competitive landscape. By fostering a culture of innovation and collaboration, Sarah is committed to ensuring that traditional retail environments are not left behind in the digital age, ultimately driving growth and success for brands and retailers alike.
