Sanjeev Sethi serves as the Senior Vice President of IT Delivery at DIRECTV, where he plays a pivotal role in transforming the organization’s technology landscape to enhance customer experience and drive business value. With a robust team of over 1,400 professionals under his leadership, Sanjeev...
Sanjeev Sethi serves as the Senior Vice President of IT Delivery at DIRECTV, where he plays a pivotal role in transforming the organization’s technology landscape to enhance customer experience and drive business value. With a robust team of over 1,400 professionals under his leadership, Sanjeev is committed to delivering innovative IT solutions that span customer-facing capabilities, business support systems, and enterprise applications. His strategic vision focuses on leveraging generative AI and advanced IT strategies to optimize processes and modernize legacy technology stacks, ensuring that DIRECTV remains competitive in the rapidly evolving telecommunications industry.
A seasoned turnaround specialist, Sanjeev has a proven track record of leading successful digital transformations, notably at AT&T, where he was instrumental in achieving the top ranking among U.S. telecommunications providers. His expertise in program management and vendor management has been crucial in spearheading the separation of IT functions, enabling a more agile and responsive IT delivery organization. Sanjeev’s deep understanding of enterprise architecture and service-oriented architecture (SOA) allows him to align technology initiatives with business objectives, ensuring that every project contributes to profitable growth.
In addition to his technical acumen, Sanjeev is a strong advocate for design thinking and product management, fostering a culture of innovation within his teams. By prioritizing customer relationship management (CRM) and focusing on high-performing technology organizations, he is dedicated to creating a seamless and engaging customer experience across all channels. Under his leadership, DIRECTV is not only modernizing its IT infrastructure but also setting new standards for excellence in the telecommunications sector.
