Sandipan Ray currently serves as the Director at Redefine Marcom, where he leverages nearly two decades of extensive experience in Database services, Direct Marketing, Events, and Marketing Communications. His journey began with the Sterling Group, where he honed his foundational skills in marketing strategy and...
Sandipan Ray currently serves as the Director at Redefine Marcom, where he leverages nearly two decades of extensive experience in Database services, Direct Marketing, Events, and Marketing Communications. His journey began with the Sterling Group, where he honed his foundational skills in marketing strategy and execution. At Redefine Marcom, Sandipan plays a pivotal role in shaping the agency's approach to Database Driven Marketing and Lead Generation Programs, particularly targeting the SME segment. His expertise in Go-To-Market (GTM) strategies has been instrumental in driving successful campaigns that not only meet but exceed client expectations.
Under Sandipan's leadership, Redefine Marcom has undertaken key projects that emphasize the importance of effective communication and targeted marketing solutions. His hands-on experience with Corporate Events and Digital Marketing has allowed the agency to create immersive experiences that resonate with audiences and foster brand loyalty. Sandipan’s commitment to efficiency and integrity in marketing communications ensures that the agency remains agile and responsive to the evolving needs of its clients.
His skill set encompasses a broad range of competencies, including Market Research, Campaign Development, and New Business Development, making him a versatile leader in the marketing landscape. Sandipan's entrepreneurial spirit drives him to explore innovative solutions that empower businesses to thrive in a competitive market. As Redefine Marcom continues to grow, Sandipan Ray's vision and expertise will undoubtedly play a crucial role in redefining how brands connect with their audiences.
