Sami Assaf serves as the Technical Director at apps2you, where he leverages his extensive expertise in the FinTech and Value Added Services (VAS) sectors to drive innovative solutions for digital banking and mobile payments. With a focus on Digital Wallets and Electronic Bill Presentment and...
Sami Assaf serves as the Technical Director at apps2you, where he leverages his extensive expertise in the FinTech and Value Added Services (VAS) sectors to drive innovative solutions for digital banking and mobile payments. With a focus on Digital Wallets and Electronic Bill Presentment and Payment (EBPP) systems, Sami is at the forefront of developing omnichannel banking experiences that enhance customer engagement and streamline financial transactions. His role encompasses overseeing large-scale mobile payment implementations, particularly Direct Carrier Billing (DCB) for major merchants, ensuring seamless integration and optimal performance.
Sami's proficiency in technical architecture is evident in his work with microservices and event-driven architectures (EDA), which are pivotal in creating scalable and resilient systems. He is adept at designing and developing Service Delivery Platforms (SDP) that facilitate the efficient delivery of VAS, including mobile operator billing and digital campaigns management. His strategic vision in system integrations connects mobile network operators, service providers, and marketing agencies, fostering a collaborative ecosystem that enhances service offerings.
In addition to his technical acumen, Sami excels in dashboarding and reporting, providing actionable insights that empower stakeholders to make informed decisions. His diverse skill set includes business intelligence, enterprise content management, and technology strategy, positioning him as a leader in the rapidly evolving landscape of mobile payments and digital services. Through his contributions at apps2you, Sami Assaf is not only shaping the future of fintech but also driving the adoption of innovative solutions that redefine user experiences in the digital age.
