As the Co-Founder and CEO of Hypno, Russell Armand is at the forefront of revolutionizing how brands engage with their audiences through innovative photo and video technology. With a deep-seated passion for cameras, content, and culture, Russell has cultivated a unique expertise that blends interaction...
As the Co-Founder and CEO of Hypno, Russell Armand is at the forefront of revolutionizing how brands engage with their audiences through innovative photo and video technology. With a deep-seated passion for cameras, content, and culture, Russell has cultivated a unique expertise that blends interaction design, user experience, and art direction to create immersive experiences that resonate with consumers. Under his leadership, Hypno has developed state-of-the-art software that seamlessly integrates branding, effects, and music, allowing users to capture and share moments that are not only visually stunning but also deeply engaging.
Russell is currently spearheading several key projects that leverage Hypno's powerful camera technology across various platforms, including events, retail experiences, and tours. By harnessing the power of social media and online advertising, he is committed to enhancing user interaction and driving marketing communications that elevate brand visibility. His focus on user research ensures that Hypno's solutions are tailored to meet the evolving needs of both brands and consumers, creating a symbiotic relationship that fosters loyalty and engagement.
With a strong foundation in fashion and information architecture, Russell’s vision for Hypno is to transform ordinary moments into extraordinary content that people love to share. His relentless pursuit of excellence and innovation positions Hypno as a leader in the content creation space, making it easier than ever for brands to capture essential contact data and create memorable experiences that leave a lasting impact.
