As the Chief Financial Officer at Laping, Surdej Associates, Ronald Surdej brings over 20 years of diverse industry experience, blending expertise in sales, licensing, and market development to drive financial excellence and operational efficiency. In his current role, Ronald is instrumental in managing the financial...
As the Chief Financial Officer at Laping, Surdej Associates, Ronald Surdej brings over 20 years of diverse industry experience, blending expertise in sales, licensing, and market development to drive financial excellence and operational efficiency. In his current role, Ronald is instrumental in managing the financial aspects of the business, overseeing critical functions such as bill payment and payroll, while also offering Daily Money Management services tailored to meet the unique needs of clients. His adeptness in financial oversight is complemented by a strong foundation in sales enablement and demand generation, allowing him to align financial strategies with broader business objectives.
Ronald’s leadership abilities shine through in his management of vendor and licensing teams, where he has consistently led these groups to exceed quotas through improved processes and effective communication. His proficiency with tools like Salesforce.com enhances his capability to analyze sales data and streamline sales processes, ensuring that the organization remains agile and responsive in the competitive software industry.
Key projects under Ronald’s stewardship include the development of strategic business alliances and the optimization of channel partner relationships, which have been pivotal in driving revenue growth and market penetration. His comprehensive understanding of the SaaS landscape allows him to navigate complex financial scenarios, ensuring that Laping, Surdej Associates not only meets its financial goals but also positions itself for sustainable growth in the future. With a commitment to excellence and a passion for fostering collaborative environments, Ronald Surdej continues to make a significant impact in the financial management landscape.