As the Vice President of Sales and Marketing at Professional Warranty Service Corporation (PWSC), Roger Langford plays a pivotal role in shaping the company's strategic direction within the insurance and risk management sectors. With a robust background in business planning and sales strategy, Roger leverages...
As the Vice President of Sales and Marketing at Professional Warranty Service Corporation (PWSC), Roger Langford plays a pivotal role in shaping the company's strategic direction within the insurance and risk management sectors. With a robust background in business planning and sales strategy, Roger leverages his expertise to drive growth and enhance customer engagement in the new home construction ecosystem. His leadership is characterized by a commitment to integrity and innovation, ensuring that PWSC remains a trusted partner for builders and homeowners alike.
Roger is currently spearheading several key projects aimed at expanding PWSC's market reach and enhancing its comprehensive home warranty products. By implementing data-driven pricing strategies and effective sales processes, he is not only optimizing the company’s offerings but also fostering a culture of teamwork and collaboration among his sales and marketing teams. His proficiency in risk management and forecasting allows him to anticipate market trends and adapt strategies accordingly, ensuring that PWSC stays ahead of the competition.
In addition to his strategic initiatives, Roger is also a passionate advocate for professional development within the organization. He actively engages in training programs and public speaking events, sharing his insights on industry best practices and the importance of customer service excellence. With a BA in Mass Communications from Emory and Henry College, Roger effectively utilizes social media and event planning to enhance brand visibility and strengthen relationships with stakeholders. His multifaceted skill set and dedication to promoting home ownership nationwide underscore his significant contributions to PWSC and the broader insurance industry.
