As the Group Creative Director at Veyl Ventures, Robin Winters is at the forefront of shaping innovative lifestyle brands within the health, beauty, and wellness sectors. With over 20 years of experience in both high-profile design agencies and dynamic startup environments, Robin brings a wealth...
As the Group Creative Director at Veyl Ventures, Robin Winters is at the forefront of shaping innovative lifestyle brands within the health, beauty, and wellness sectors. With over 20 years of experience in both high-profile design agencies and dynamic startup environments, Robin brings a wealth of expertise in creative direction and brand strategy. At Veyl Ventures, Robin oversees the brand design for a diverse portfolio that includes four distinct brands and approximately 80 products, all aimed at delivering sustainable and lifestyle-focused solutions to consumers.
Robin's role encompasses a wide array of responsibilities, from creative concept design and art direction to integrated marketing strategies. By leveraging a deep understanding of branding and identity, Robin ensures that each product resonates with its target audience across various channels, including direct-to-consumer (D2C) and omnichannel platforms. A key project under Robin's leadership has been the development of cohesive branding strategies that not only elevate the visual identity of Veyl's brands but also align with the company's commitment to sustainability and innovation.
In addition to overseeing photo shoots and packaging design, Robin excels in fostering collaboration among diverse creative teams, driving them to push boundaries and explore new ideas. This collaborative spirit is essential in a fast-paced industry where adaptability and forward-thinking are crucial. With a proven track record of delivering impactful creative solutions, Robin Winters continues to be a driving force behind Veyl Ventures' mission to redefine the lifestyle brand landscape.