Robert Roggensack, as the Leiter Marketing at abacus edv-lösungen GmbH & Co. KG, leverages over 15 years of extensive experience in ERP systems, planning and analysis tools, and the burgeoning field of artificial intelligence. His role is pivotal in bridging the gap between innovative IT...
Robert Roggensack, as the Leiter Marketing at abacus edv-lösungen GmbH & Co. KG, leverages over 15 years of extensive experience in ERP systems, planning and analysis tools, and the burgeoning field of artificial intelligence. His role is pivotal in bridging the gap between innovative IT applications and the unique challenges faced by businesses today. Robert's expertise lies in understanding client requirements through targeted questioning and active listening, ensuring that solutions are not only tailored but also innovative.
Currently, Robert is spearheading key projects that focus on the integration of CRM systems and document management solutions, enhancing the overall efficiency of business processes. His proficiency in supply chain management and business intelligence (BI) allows him to provide insights that drive strategic decision-making. By employing agile methodologies, he fosters a collaborative environment that encourages teamwork and creativity, essential for developing effective marketing strategies that resonate with clients.
Robert's passion for storytelling plays a crucial role in his approach to solution selling. He believes that conveying the narrative behind a product or service can significantly enhance client engagement and satisfaction. His commitment to ensuring that employees are content post-implementation is a testament to his dedication to not just meeting, but exceeding client expectations. In a rapidly evolving technological landscape, Robert remains at the forefront, continuously exploring how AI can further revolutionize ERP systems and improve organizational effectiveness.
