Robert Raker serves as the Manager of Communications and Public Relations at West River Electric Association, Inc., bringing over 15 years of specialized experience in the electric utility sector and a robust 20 years of working with electricity. In his current role, Robert is pivotal...
Robert Raker serves as the Manager of Communications and Public Relations at West River Electric Association, Inc., bringing over 15 years of specialized experience in the electric utility sector and a robust 20 years of working with electricity. In his current role, Robert is pivotal in shaping the cooperative's strategic vision, focusing on key areas such as demand-side management and advanced metering infrastructure (AMI). His expertise extends to the intricacies of electrical rate design and the development of interconnection agreements, ensuring that West River Electric remains at the forefront of industry standards and customer satisfaction.
Robert's strategic planning capabilities are instrumental in executing initiatives that enhance customer engagement and foster legislative advocacy. He adeptly manages internal and external communications, ensuring that stakeholders are well-informed and aligned with the cooperative's goals. His involvement in co-generation interconnection agreements exemplifies his commitment to promoting sustainable energy solutions, while his work on electric rate options demonstrates his ability to navigate complex regulatory environments to deliver value to members.
In addition to his technical acumen, Robert excels in project management and marketing communications, skills that are essential for driving successful campaigns and initiatives. His customer service orientation ensures that the needs of West River Electric's diverse membership are met with professionalism and responsiveness. As he continues to lead strategic efforts at the cooperative, Robert Raker stands out as a key figure in advancing the mission of West River Electric, enhancing its reputation as a forward-thinking leader in the electric utility industry.