Rob Hale serves as the Demand Planning Director at Berry Global, Inc., where he plays a pivotal role in steering the Engineered Materials divisional demand planning team. With a robust focus on demand forecasting and data analytics, Rob oversees the management of customer demand forecasts...
Rob Hale serves as the Demand Planning Director at Berry Global, Inc., where he plays a pivotal role in steering the Engineered Materials divisional demand planning team. With a robust focus on demand forecasting and data analytics, Rob oversees the management of customer demand forecasts for over 50,000 planning records, directly impacting $2.2 billion in revenue across 12 distinct product lines. His strategic approach to demand planning not only enhances operational efficiency but also ensures that the organization remains agile in responding to varying market demands and seasonal fluctuations.
Rob's expertise lies in fostering cross-functional collaboration, working closely with teams from sales, marketing, and supply chain to align forecasts with customer expectations and market trends. His commitment to effective communication and team leadership has been instrumental in developing a high-performing demand planning organization that prioritizes customer focus and continuous improvement. By leveraging advanced analytics and strategic information, Rob has successfully implemented process improvements that streamline operations and optimize inventory management.
Key projects under Rob's leadership include the integration of sophisticated forecasting tools that enhance accuracy and reliability, as well as initiatives aimed at employee development and workload prioritization. His ability to navigate complex challenges and drive business development initiatives has positioned him as a valuable asset within Berry Global, ensuring that the demand planning function not only meets but exceeds organizational goals. With a proven track record in account management and project management, Rob Hale continues to elevate the standards of demand planning in the global consumer goods sector.
