Rick Bentley serves as the Sales Manager for Southern States Packaging Company, where he plays a pivotal role in driving sales and fostering growth across the US and Canadian markets. With a robust background in sales and marketing, Rick specializes in the packaging sector, particularly...
Rick Bentley serves as the Sales Manager for Southern States Packaging Company, where he plays a pivotal role in driving sales and fostering growth across the US and Canadian markets. With a robust background in sales and marketing, Rick specializes in the packaging sector, particularly in solid fiber tier sheets, slip sheets, and coated products. His expertise spans various aspects of the industry, including rigid and flexible packaging, tape and label solutions, and release liners. This diverse knowledge base allows him to effectively support and lead his sales team, ensuring they are not only responsive to customer needs but also strategically focused on top priorities within the sales funnel.
In his current role, Rick is instrumental in managing commercial operations, leveraging his skills in P&L management and strategic planning to optimize performance and drive profitability. He is adept at building strong relationships with clients, employing relationship marketing techniques that enhance customer loyalty and satisfaction. His leadership style emphasizes collaboration and empowerment, enabling his team to excel in a competitive landscape.
Rick’s commitment to continuous improvement is evident in his approach to international business development, where he identifies new market opportunities and implements strategies that align with the company’s growth objectives. His keen competitive analysis skills allow him to stay ahead of industry trends, ensuring that Southern States Packaging remains a leader in innovative packaging solutions. With a focus on delivering exceptional value to customers, Rick Bentley is not just a sales manager; he is a strategic partner in their success.