Rhea Shaffer serves as the Director of Ticketing at the Columbus Association for the Performing Arts (CAPA), where she leverages her extensive experience in the performing arts industry to enhance the ticketing experience for patrons across eight CAPA-owned venues. With a strong foundation in Theatre...
Rhea Shaffer serves as the Director of Ticketing at the Columbus Association for the Performing Arts (CAPA), where she leverages her extensive experience in the performing arts industry to enhance the ticketing experience for patrons across eight CAPA-owned venues. With a strong foundation in Theatre Arts from the University of Arizona, Rhea combines her passion for the arts with her expertise in customer service and event management to create seamless ticketing operations for a diverse array of performances, from Broadway shows to local productions.
In her role, Rhea is responsible for overseeing the event setup for all ticketed events, ensuring that every detail is meticulously planned and executed. She collaborates closely with resident arts groups to develop and maintain best practices that prioritize customer satisfaction, guiding ticket purchasers from their initial inquiry through to the night of the show. Rhea's commitment to excellence is evident in her ability to train and lead her team, fostering an environment that emphasizes exceptional customer service and a positive patron experience.
Rhea is also adept at utilizing Tessitura, a comprehensive ticketing and customer relationship management system, to streamline operations and enhance data-driven decision-making. Her skills in creative writing and social media further enable her to engage with the community, promoting events and building excitement around CAPA's offerings. As a leader in the field, Rhea Shaffer continues to innovate and elevate the ticketing experience, ensuring that every patron feels valued and connected to the vibrant performing arts scene in Columbus.
