Renae Grave serves as the Senior Director of Research & Insights at Asurion, where she plays a pivotal role in shaping the company's strategic direction through data-driven decision-making. With a wealth of experience in consumer research and insights, Renae leads a dynamic team focused on...
Renae Grave serves as the Senior Director of Research & Insights at Asurion, where she plays a pivotal role in shaping the company's strategic direction through data-driven decision-making. With a wealth of experience in consumer research and insights, Renae leads a dynamic team focused on uncovering trends and understanding consumer needs and behaviors. Her expertise in journey mapping and design thinking allows her to bring an outside-in perspective to product ideation and innovation, ensuring that the voice of the customer is at the forefront of Asurion's initiatives.
Under Renae's leadership, the Research & Insights team collaborates closely with cross-functional partners to develop and implement impactful loyalty programs and voice of customer initiatives. By leveraging her strong strategic planning and talent management skills, she fosters a culture of collaboration and innovation, driving alignment among key stakeholders to propel initiatives forward. Renae's commitment to enhancing customer experience is evident in her ability to translate complex data into actionable insights that influence business decisions and improve overall company performance.
Currently, Renae is spearheading several key projects that focus on competitive and market intelligence, positioning Asurion to stay ahead in a rapidly evolving industry. Her strategic communications acumen enables her to effectively convey insights and recommendations to executive leadership, ensuring that research findings translate into tangible actions. With a proven track record of delivering results, Renae continues to be a driving force behind Asurion's commitment to excellence in customer service and innovation.