Rena Moore serves as the Director of Channel Enablement at MRP, where she plays a pivotal role in bridging the gap between technology partners and their growth objectives. With a keen focus on managing Channel Enablement Programs, Rena oversees a substantial budget of over $2...
Rena Moore serves as the Director of Channel Enablement at MRP, where she plays a pivotal role in bridging the gap between technology partners and their growth objectives. With a keen focus on managing Channel Enablement Programs, Rena oversees a substantial budget of over $2 million in Client Market Development Funds (MDF), ensuring that these resources are strategically allocated to maximize impact. Her expertise in MDF planning and administration allows her to effectively leverage Alliance MDF within various marketing initiatives, driving measurable results for clients.
Rena's role extends beyond mere management; she is a strategic facilitator who empowers teams to engage the Partner Channel effectively. By overseeing the administration of MDF and facilitating the collection of Proof of Execution (POE) and Proof of Performance (POP) for channel programs, she ensures that all stakeholders are aligned and that key performance indicators (KPIs) are consistently met. Her strong background in technology sales and marketing, coupled with her proficiency in client relations and partner relationship management, positions her as a trusted advisor to clients navigating the complexities of channel strategy.
In addition to her operational responsibilities, Rena is passionate about training and development, utilizing her skills in social media marketing and content creation to enhance communication and collaboration among teams. Whether she is writing insightful blogs or conducting training sessions, Rena is dedicated to fostering an environment where innovation thrives and solutions are readily found. Her ability to connect diverse teams and drive growth through strategic channel enablement makes her an invaluable asset to MRP and its partners.
