Rajendra Sitompoel serves as the Director of Global Customer Insights at PVH Corp., where he plays a pivotal role in driving consumer-centricity and data-driven decision-making for iconic brands like Tommy Hilfiger and Calvin Klein. With over 15 years of experience, Rajendra has cultivated a deep...
Rajendra Sitompoel serves as the Director of Global Customer Insights at PVH Corp., where he plays a pivotal role in driving consumer-centricity and data-driven decision-making for iconic brands like Tommy Hilfiger and Calvin Klein. With over 15 years of experience, Rajendra has cultivated a deep expertise in leveraging analytics and human-centric design to foster collaboration and innovation across diverse teams. His current focus is on synthesizing a wealth of consumer data to shape actionable insights that inform strategic initiatives and elevate brand excellence.
At PVH Corp., Rajendra leads key projects that integrate advanced analytics and market research, ensuring that consumer insights are at the forefront of business strategies. His ability to translate complex data into clear, actionable strategies has been instrumental in enhancing customer engagement and driving growth. By collaborating with cross-functional teams and external partners, he champions innovative approaches that not only resonate with consumers but also align with the overarching goals of the organization.
Rajendra’s skill set encompasses consulting, business transformation, and digital strategy, enabling him to navigate the complexities of today’s retail landscape effectively. His commitment to fostering a culture of data-driven decision-making empowers teams to make informed choices that enhance brand positioning and consumer loyalty. As he continues to shape the future of customer insights at PVH Corp., Rajendra remains passionate about harnessing the power of analytics to drive meaningful connections between brands and their consumers, one insight at a time.
