Rachel Christensen serves as the Digital Marketing Director at RE/MAX Grupe Gold, where she leverages her extensive background in digital marketing to drive innovative strategies that enhance the agency's online presence and client engagement. With a robust history in diverse sectors including real estate, healthcare,...
Rachel Christensen serves as the Digital Marketing Director at RE/MAX Grupe Gold, where she leverages her extensive background in digital marketing to drive innovative strategies that enhance the agency's online presence and client engagement. With a robust history in diverse sectors including real estate, healthcare, e-commerce, and philanthropy, Rachel brings a unique perspective to her role, enabling her to craft tailored marketing solutions that resonate with various audiences.
In her current position, Rachel is responsible for planning and executing comprehensive digital marketing campaigns that encompass marketing databases, email outreach, social media management, and display advertising. Her expertise in social media strategy not only helps to build and maintain a strong online presence but also fosters community engagement and brand loyalty. By meticulously measuring and reporting the performance of all digital marketing initiatives, Rachel identifies key trends and insights that inform her optimization strategies, ensuring that marketing spend is effectively allocated for maximum impact.
Rachel's ability to brainstorm and implement creative growth strategies has been instrumental in positioning RE/MAX Grupe Gold as a leader in the competitive real estate market. Her skills in content development and digital advertising campaigns are complemented by her academic background, holding a B.S. in Psychology from Brigham Young University and a Nonprofit Management Minor from the Marriott Business School. This blend of education and practical experience empowers Rachel to approach challenges with a strategic mindset, making her an invaluable asset to the RE/MAX Grupe Gold team and the broader real estate industry.
