As the Marketing Director for Chick-fil-A Cedar Park & Leander, Rachel Birkhead brings over 17 years of extensive experience in marketing and public relations, deeply rooted in the Round Rock, Georgetown, Cedar Park, and Leander communities. Her role is pivotal in executing a strategic vision...
As the Marketing Director for Chick-fil-A Cedar Park & Leander, Rachel Birkhead brings over 17 years of extensive experience in marketing and public relations, deeply rooted in the Round Rock, Georgetown, Cedar Park, and Leander communities. Her role is pivotal in executing a strategic vision for sales and brand growth, where she leads a dynamic marketing team in crafting and implementing a comprehensive yearly marketing plan. This plan not only aims to drive sales growth but also seeks innovative opportunities for expansion within the local market.
Rachel's expertise in brand management is evident through her commitment to enhancing the Chick-fil-A brand's presence in the community. She actively engages with local businesses, non-profits, and city chambers to foster partnerships that resonate with the values of servant leadership and community service. Her strategic initiatives often include fundraising events and community outreach programs that not only elevate brand visibility but also contribute to the social fabric of the area.
In addition to her marketing acumen, Rachel excels in public speaking and leadership development, empowering her team to embrace a culture of excellence and innovation. Her proficiency in new business development and event planning ensures that each marketing campaign is not only impactful but also aligned with the overarching goals of Chick-fil-A. With a keen eye for identifying market trends and consumer needs, Rachel Birkhead continues to drive meaningful change, making her a vital asset to Chick-fil-A Cedar Park & Leander and the communities it serves.