Quentin ROUXEL is a visionary leader in the realm of sports marketing, currently serving as Co-Founder and CEO of Viqtory - L’agence 100% Athlètes Marketing. With a profound belief in the transformative power of sport, Quentin is dedicated to harnessing this energy to drive meaningful...
Quentin ROUXEL is a visionary leader in the realm of sports marketing, currently serving as Co-Founder and CEO of Viqtory - L’agence 100% Athlètes Marketing. With a profound belief in the transformative power of sport, Quentin is dedicated to harnessing this energy to drive meaningful change in society. Under his leadership, Viqtory has emerged as a pioneering agency that connects brands with high-performance athletes, leveraging their authentic stories to inspire and engage consumers.
Quentin’s expertise spans a diverse array of skills, including B2B marketing, inbound lead generation, and growth marketing. He is adept at crafting innovative marketing strategies that resonate with today’s discerning consumers, particularly the younger generations who seek brands that are not only transparent but also committed to social responsibility. By integrating sport into marketing and internal communications, Quentin helps creative agencies, SMEs, and corporates unlock new avenues for growth and engagement.
Key projects at Viqtory include collaborations with renowned athletes to develop campaigns that highlight their commitment to purpose and community impact. These initiatives not only elevate brand visibility but also foster a deeper connection with audiences, positioning clients as leaders in corporate social responsibility. Quentin’s passion for sport and his strategic acumen make him a driving force in the industry, inspiring brands to embrace the power of athleticism and purpose-driven marketing to create a better world.