Priya Gupta is a seasoned marketing professional with a robust 15-year track record in digital marketing and event management, currently serving as the Senior Manager of Global Events at Unity. In her pivotal role, Priya has successfully merged her passion for creating memorable experiences with...
Priya Gupta is a seasoned marketing professional with a robust 15-year track record in digital marketing and event management, currently serving as the Senior Manager of Global Events at Unity. In her pivotal role, Priya has successfully merged her passion for creating memorable experiences with her expertise in driving business results. She recently spearheaded Unity's flagship conference, Unite 2023, held in Amsterdam, marking the event's first in-person gathering since 2019. Under her leadership, the conference attracted 2,000 attendees and generated over $20 million in pipeline revenue, showcasing her ability to orchestrate large-scale events that not only engage participants but also deliver substantial financial impact.
Priya's role extends beyond Unite 2023; she also leads Executive Experiences for high-profile events such as the D.I.C.E. Summit and VIP gatherings at GDC and Gamescom. Her strategic vision and meticulous planning ensure that these events resonate with key stakeholders in the gaming and technology sectors, fostering valuable connections and driving brand loyalty. With a strong foundation in analytics and data analysis, Priya leverages insights to optimize event performance and enhance attendee engagement. Her proficiency in social media marketing and public relations further amplifies Unity's presence in the industry, ensuring that each event is not just a gathering but a strategic platform for innovation and collaboration. As a dynamic leader in a hyper-growth organization, Priya Gupta continues to redefine the landscape of global events, making a lasting impact on the technology sector.