Priscilla Mcgeehon serves as the College Publisher at Thames & Hudson, where her passion for higher education publishing drives her commitment to creating accessible and impactful educational resources. With a strategic vision that blends innovative product development with a keen understanding of market dynamics, Priscilla...
Priscilla Mcgeehon serves as the College Publisher at Thames & Hudson, where her passion for higher education publishing drives her commitment to creating accessible and impactful educational resources. With a strategic vision that blends innovative product development with a keen understanding of market dynamics, Priscilla is at the forefront of launching groundbreaking print and digital offerings tailored to the evolving needs of educators and students alike. Her expertise in content development and digital publishing enables her to identify and capitalize on growth opportunities within stagnant markets, ensuring that Thames & Hudson remains a leader in the academic publishing landscape.
Currently, Priscilla leads a dynamic team of seven based in both London and New York, fostering a collaborative environment that encourages creativity and entrepreneurial thinking. She spearheads initiatives that not only enhance the company's product portfolio but also drive robust sales and customer outreach efforts. By carefully monitoring ROI and leveraging data-driven insights, Priscilla is dedicated to increasing digital assignment rates and expanding revision market share, positioning Thames & Hudson as a go-to resource for higher education institutions.
Her skill set encompasses a wide range of publishing-related competencies, including copy editing, line editing, and custom publishing, which she applies to ensure the highest quality of content. Priscilla's commitment to getting things done and her ability to initiate internal startups exemplify her leadership style, making her a pivotal figure in the ongoing evolution of educational publishing. Through her work, she not only champions the value of education but also inspires others to embrace the transformative power of learning.
