As a Senior Agile Product Owner at USAA, Prinzezz Coy plays a pivotal role in enhancing the credit card storefront experience across digital channels. With over seven years of experience in digital product management, Prinzezz expertly navigates the complexities of the banking industry, leveraging a...
As a Senior Agile Product Owner at USAA, Prinzezz Coy plays a pivotal role in enhancing the credit card storefront experience across digital channels. With over seven years of experience in digital product management, Prinzezz expertly navigates the complexities of the banking industry, leveraging a deep understanding of e-commerce and user experience (UX) to drive impactful results. In this role, she is responsible for the maintenance, performance, and optimization of the credit card offerings, ensuring they meet the evolving needs of USAA members.
Prinzezz's approach is deeply rooted in data-driven decision-making and human-centered design thinking. By harnessing data analytics and member insights, she identifies opportunities for improvement and innovation, aligning product strategies with the voice of the member. Her collaborative spirit shines through as she works closely with cross-functional teams, including technical, design, marketing, and legal/compliance stakeholders, to deliver solutions that not only address member needs but also mitigate risks. This synergy fosters a culture of continuous improvement and agility, enabling USAA to adapt swiftly to market changes and member expectations.
Key projects under Prinzezz's leadership have focused on enhancing user engagement and streamlining the digital experience, contributing to the achievement of organizational key performance indicators (OKRs). Her expertise in product lifecycle management and agile methodologies empowers her to lead initiatives that drive efficiency and elevate the overall member experience. As a results-driven professional, Prinzezz Coy exemplifies the integration of strategic vision and operational excellence, making her an invaluable asset to USAA's digital transformation journey.
