Pirita Pohjanne serves as the Head of Marketing at Sodexo, where she leverages her extensive expertise in commercial marketing to drive impactful initiatives that align with the company’s strategic goals. With a robust background in strategy, sales, and retail business, Pirita is adept at crafting...
Pirita Pohjanne serves as the Head of Marketing at Sodexo, where she leverages her extensive expertise in commercial marketing to drive impactful initiatives that align with the company’s strategic goals. With a robust background in strategy, sales, and retail business, Pirita is adept at crafting marketing campaigns that not only resonate with customers but also enhance overall service management and development. Her hands-on approach to leadership fosters a collaborative environment, enabling her team to innovate and design exceptional customer experiences that are both engaging and commercially viable.
Currently, Pirita is spearheading key projects aimed at optimizing customer engagement and satisfaction, which are critical for achieving sales and profit targets. By employing her skills in business analysis and process improvement, she identifies opportunities for growth and implements change management strategies that streamline operations and enhance service delivery. Her ability to troubleshoot challenges and negotiate contracts effectively ensures that marketing initiatives are not only creative but also financially sound.
In a rapidly evolving industry, Pirita remains committed to staying ahead of market trends, utilizing strategic planning and project management to adapt to changing consumer needs. Her dedication to team building and fostering interpersonal relationships further strengthens Sodexo’s marketing capabilities, positioning the company as a leader in delivering superior customer experiences. Through her vision and expertise, Pirita Pohjanne continues to make a significant impact on Sodexo’s marketing landscape, driving both innovation and profitability.