Phillip Lear serves as the Director of Data & Analytics for Kellanova North America IT, where he leverages his extensive expertise in data science to drive strategic initiatives that enhance decision-making and operational efficiency within the consumer goods sector. With a robust academic foundation, including...
Phillip Lear serves as the Director of Data & Analytics for Kellanova North America IT, where he leverages his extensive expertise in data science to drive strategic initiatives that enhance decision-making and operational efficiency within the consumer goods sector. With a robust academic foundation, including a Master’s in Computer Science and a Master’s in Applied Economics, Phillip combines technical proficiency with a deep understanding of market dynamics. His role involves the management of critical data and analytics projects that align with Kellanova’s overarching business objectives, ensuring that insights derived from data translate into actionable strategies.
At Kellanova, Phillip is instrumental in developing and executing the Data and Analytics Strategy for North America, focusing on integrating advanced analytics into retail and pricing strategies. His proficiency in predictive analytics and econometrics enables him to forecast market trends and consumer behavior effectively, providing the company with a competitive edge. Key projects under his leadership include the implementation of sophisticated shopper marketing initiatives and the analysis of syndicated data to optimize pricing strategies.
Phillip’s skill set encompasses project management, market research, and shopper marketing, allowing him to lead cross-functional teams in delivering impactful insights. His ability to synthesize complex data into compelling narratives using tools like SAS and PowerPoint ensures that stakeholders across Kellanova can make informed decisions based on robust analytical frameworks. As a thought leader in the data science domain, Phillip is dedicated to fostering a culture of data-driven decision-making that propels Kellanova forward in an ever-evolving marketplace.
