Peter Walker serves as the SMB Director at Embedded IT, where he leverages his extensive background in software solutions to empower small and medium-sized businesses (SMBs) to navigate the complexities of digital transformation. With a rich history of collaborating with leading software vendors, distribution networks,...
Peter Walker serves as the SMB Director at Embedded IT, where he leverages his extensive background in software solutions to empower small and medium-sized businesses (SMBs) to navigate the complexities of digital transformation. With a rich history of collaborating with leading software vendors, distribution networks, and cloud service partners, Peter is uniquely positioned to bridge the gap between clients and channel partners, ensuring that the delivery of IT managed services is seamless and effective.
In his current role, Peter spearheads key projects that focus on enhancing the operational efficiency of SMBs through tailored cloud computing solutions and innovative software applications. His expertise in product development and unified communications allows him to guide channel partners—such as service providers, system integrators, and resellers—in creating value-added services that resonate with their SMB clientele. By fostering collaborative relationships among vendors and channel partners, Peter helps to streamline processes and improve service delivery, ultimately driving growth for all stakeholders involved.
Peter's passion for technology and management consultancy is evident in his commitment to helping clients leverage SaaS solutions and hosting services that align with their business objectives. His strategic insights into channel sales and pre-sales processes enable him to identify opportunities for improvement and innovation within the IT landscape. As a thought leader in the industry, Peter Walker continues to champion the cause of SMB transformation, ensuring that these organizations can thrive in an increasingly competitive digital marketplace.
