Perry Latuharhary serves as the Director of Marketing & Product Development at VIKTØS LLC, where he plays a pivotal role in shaping the brand's innovative approach to tactical gear. With a strong background in both marketing strategy and product development, Perry leverages his expertise to...
Perry Latuharhary serves as the Director of Marketing & Product Development at VIKTØS LLC, where he plays a pivotal role in shaping the brand's innovative approach to tactical gear. With a strong background in both marketing strategy and product development, Perry leverages his expertise to bridge the gap between military needs and consumer expectations. At VIKTØS, headquartered in Janesville, Wisconsin, he leads key projects that focus on creating cutting-edge gear designed for tactical users, ensuring that products not only meet but exceed industry standards.
Under Perry's leadership, VIKTØS has launched several successful product lines that reflect the company's commitment to innovation and quality. By conducting thorough market analysis and engaging in direct feedback loops with end-users, he has been instrumental in refining product concepts that resonate with the tactical community. His skills in account management and business analysis allow him to identify emerging trends and translate them into actionable strategies that drive growth and enhance customer satisfaction.
Perry's unique blend of technical recruiting and talent acquisition ensures that VIKTØS attracts top-tier professionals who share the company's vision of redefining tactical gear. His ability to foster collaboration among cross-functional teams has resulted in streamlined processes that enhance product development timelines and improve overall efficiency. As a result, VIKTØS continues to set itself apart in a competitive market, establishing a reputation for delivering innovative solutions tailored to the needs of modern tactical users.
