Peggy Lee-Tocco serves as the Director of Provider & Community Relations at Home Instead Senior Care, where she leverages her extensive 20 years of experience in outside sales to foster meaningful connections within the senior care ecosystem. In her current role, Peggy is instrumental in...
Peggy Lee-Tocco serves as the Director of Provider & Community Relations at Home Instead Senior Care, where she leverages her extensive 20 years of experience in outside sales to foster meaningful connections within the senior care ecosystem. In her current role, Peggy is instrumental in building strategic relationships with hospitals, financial fiduciaries, and corporate wellness programs, as well as independent and assisted living residences. Her expertise in B2B marketing strategy enables her to effectively engage with key decision-makers, ensuring that Home Instead Senior Care remains a trusted resource within Western Cuyahoga County.
One of Peggy's key projects involves developing and facilitating educational programs aimed at empowering seniors to live independently. By creating dialogue and trust within the community, she not only enhances referral revenue sources but also enriches the lives of seniors through valuable resources and support. Her strong communication skills and keen ability to network across diverse customer bases have been pivotal in establishing Home Instead as a leader in senior care solutions.
Peggy’s proficiency in fundraising, event planning, and team building further complements her role, allowing her to orchestrate impactful community events that raise awareness about senior care needs. Her commitment to staff development ensures that her team is well-equipped to meet the evolving demands of the industry. With a focus on creating consensus among stakeholders, Peggy continues to drive initiatives that prioritize the well-being of seniors, making a lasting impact in her community.
