Paula Lynn serves as the Director of Finance at Visit Aurora, Colorado, where she plays a pivotal role in shaping the financial strategies that underpin the organization's mission to attract visitors to the vibrant city of Aurora. With her extensive experience in the leisure, travel,...
Paula Lynn serves as the Director of Finance at Visit Aurora, Colorado, where she plays a pivotal role in shaping the financial strategies that underpin the organization's mission to attract visitors to the vibrant city of Aurora. With her extensive experience in the leisure, travel, and tourism industry, Paula brings a wealth of knowledge in financial management, accounting, and operations to her position. She is adept at overseeing multi-entity reporting and ensuring accurate account reconciliation, which are crucial for maintaining the financial health of the Destination Marketing Organization (DMO).
In her current role, Paula is instrumental in developing and implementing financial policies that support Visit Aurora's marketing initiatives aimed at drawing conventions, trade shows, and leisure travelers. Her expertise in full-charge bookkeeping and accounts receivable management allows her to provide insightful ad hoc financial analysis and reports, enabling the organization to make informed decisions that enhance its competitive edge in the tourism market. Paula's proficiency in Microsoft Office and her ability to work independently further bolster her effectiveness in managing the financial operations of Visit Aurora.
Key projects under her leadership include the optimization of budgeting processes and the enhancement of financial reporting systems, which have streamlined operations and improved transparency. Paula's strong background in HR and IT for small businesses also positions her to contribute to the overall strategic planning of Visit Aurora, ensuring that financial considerations are integrated into all aspects of the organization’s initiatives. Her commitment to excellence and her strategic vision continue to drive Visit Aurora’s success in promoting the city as a premier destination for travelers.
