Paul Lassa
PL

Paul Lassa

Linkedin Profile
Principal Engr., SSD, Storage Design Consulting, Mobile App Design and Development at ICH | San Francisco Bay Area
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About Paul Lassa

  • Paul Lassa is a dynamic and assertive engineering leader currently serving as Principal Engineer at ICH, where he specializes in Storage Systems Design and Development. With a robust background in embedded systems, hardware architecture, and cloud integration, Paul excels at driving technical strategy and project...
    Paul Lassa is a dynamic and assertive engineering leader currently serving as Principal Engineer at ICH, where he specializes in Storage Systems Design and Development. With a robust background in embedded systems, hardware architecture, and cloud integration, Paul excels at driving technical strategy and project execution from concept to volume deployment. His expertise spans across developing consumer products and cloud solutions, particularly in the realms of SSD performance optimization, power management, and workload analysis. At ICH, Paul is deeply involved in key projects that focus on the architecture and requirements of storage systems, ensuring that both hardware and firmware are meticulously designed to meet customer and stakeholder needs. His role encompasses comprehensive platform analysis and solutions development, where he leverages his skills in algorithm development and platform resource optimization to deliver high-performance, cost-effective devices. In addition to his work in storage systems, Paul is adept in mobile application development, having successfully led projects across iOS, Android, and Alexa platforms. His hands-on experience in coding and system design, combined with his knowledge of Application-Specific Integrated Circuits (ASIC) and Verilog, positions him as a valuable asset in the intersection of hardware and software engineering. Paul’s commitment to innovation and efficiency drives him to continually seek out new challenges, making significant contributions to the advancement of technology in the consumer electronics and cloud services sectors.
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  • Paul Lassa Work

    • Principal Engr., SSD, Storage Design Consulting, Mobile App Design and Development at ICH in January 2013 to Present
    • ASIC Development Lead at Applied Brain Research in January 2025 to Present
    • Chief Product Officer at Friend Software Corporation AS in January 2017 to January 2018
  • Paul Lassa Education

    • Stanford University, MS
    • University of Illinois at Urbana-Champaign, BS
  • Paul Lassa Skills

    • Cloud ComputingEmbedded SystemsSSD
      System ArchitectureSystem DesignSoCASICFPGASoftware DevelopmentHardware ArchitectureDebuggingPCB DesignStorageSystems DesignSoftware EngineeringIntegrationAlgorithmsPatentsSemiconductorsVLSIMobile ApplicationsiOS DevelopmentProject ManagementARMMixed SignalSystem on a Chip (SoC)Field-Programmable Gate Arrays (FPGA)Application-Specific Integrated Circuits (ASIC)SimulationsIntegrated Circuits (IC)Electrical EngineeringProduct DevelopmentRequirements AnalysisEmbedded SoftwareFirmwareVerilogC++Device DriversAndroidRTOSPythonC (Programming Language)Engineering ManagementCross-functional Team LeadershipTeam LeadershipManagementLeadershipHardwareEmbedded LinuxAmazon Web Services (AWS)

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  • About Paul Lassa's Current Company

  • Frequently Asked Questions about Paul Lassa

    • What is Paul Lassa email address?
      Email Paul Lassa at p***a@sbcglobal.net, p***a@gmail.com, [email protected], [email protected] and [email protected]. This email is the most updated Paul Lassa's email found in 2025.
    • What is Paul Lassa phone number?
      Paul Lassa phone number is +1.4086738367.
    • How to contact Paul Lassa?
      To contact Paul Lassa send an email to p***a@sbcglobal.net, p***a@gmail.com, [email protected], [email protected] or [email protected]. If you want to call Paul Lassa try calling on +1.4086738367. (updated on May 06, 2024)
    • What company does Paul Lassa work for?
      Paul Lassa works for ICH
    • What is Paul Lassa's role at ICH?
      Paul Lassa is Principal Engr., SSD, Storage Design Consulting, Mobile App Design and Development
    • What industry does Paul Lassa work in?
      Paul Lassa works in the Computer Hardware industry.

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