As the Senior Executive Director of Marketing for Fortune Live Media, Paul Casey plays a pivotal role in shaping the marketing landscape for some of the most prestigious events in the business world. With a focus on high-impact marketing strategies, Paul is responsible for the...
As the Senior Executive Director of Marketing for Fortune Live Media, Paul Casey plays a pivotal role in shaping the marketing landscape for some of the most prestigious events in the business world. With a focus on high-impact marketing strategies, Paul is responsible for the development and execution of comprehensive campaigns that not only promote marquee events like the Fortune Most Powerful Women Summit, the Fortune Global Forum, and Brainstorm Tech but also engage a curated audience of C-suite executives through virtual conversations. His expertise in digital marketing and social media allows him to craft innovative solutions that resonate with target audiences, driving multi-million dollar revenues and enhancing Fortune's media presence.
Paul's creative problem-solving skills are instrumental in navigating the complexities of event marketing, where he leverages his knowledge of new media and advertising to create bespoke solutions tailored to the unique needs of each event. By integrating traditional marketing methods with cutting-edge digital strategies, he ensures that Fortune Live Media remains at the forefront of industry trends. His proficiency in copywriting and creative direction further amplifies the impact of marketing initiatives, fostering community engagement and connection among attendees and stakeholders alike.
In an ever-evolving marketing landscape, Paul Casey’s strategic vision and hands-on approach not only meet but exceed the ambitious objectives set for Fortune Live Media. His commitment to building meaningful relationships and driving revenue growth positions him as a leader in the marketing field, making a significant impact on the success of Fortune's live events and overall brand narrative.
