Oscar Hinojosa currently serves as the Executive Director and Partner at Pharma Grafica Ltda., a specialized advertising agency focused on the medical and pharmaceutical sectors. With a robust career spanning over four decades, Oscar has honed his expertise in medical marketing, strategic planning, and promotional...
Oscar Hinojosa currently serves as the Executive Director and Partner at Pharma Grafica Ltda., a specialized advertising agency focused on the medical and pharmaceutical sectors. With a robust career spanning over four decades, Oscar has honed his expertise in medical marketing, strategic planning, and promotional campaigns. His journey began as a Medical Sales Representative at Laboratorios Andromaco, where he developed a keen understanding of the pharmaceutical landscape. Progressing through various roles, including Product Manager and Ethical Marketing Manager, he cultivated a comprehensive skill set that encompasses marketing strategy, customer service, and business administration.
At Pharma Grafica, Oscar leads key projects that include the design and production of promotional materials tailored for the healthcare industry. His team excels in creating impactful graphic advertising, managing the import and export of promotional gifts, and providing rental services for promotional stands at medical events. Oscar's vision has been instrumental in enhancing the visibility of pharmaceutical products through innovative marketing strategies and high-quality visual communications.
His proficiency in social media marketing and strategic planning allows Pharma Grafica to stay ahead in a competitive landscape, ensuring that clients receive cutting-edge solutions that resonate with healthcare professionals. With a strong foundation in sales and marketing, Oscar continues to drive the agency's growth, leveraging his extensive industry knowledge to foster lasting relationships with clients and stakeholders alike. His commitment to excellence and passion for the pharmaceutical sector make him a pivotal figure in shaping effective marketing strategies that meet the evolving needs of the medical community.
