Olivier Heroguelle serves as the Managing Director for South Asia at JCDecaux, where he leverages his extensive expertise in B2B2C and B2G products and services to navigate the complex landscape of advertising and outdoor media. With a strong focus on growth amidst regulatory and environmental...
Olivier Heroguelle serves as the Managing Director for South Asia at JCDecaux, where he leverages his extensive expertise in B2B2C and B2G products and services to navigate the complex landscape of advertising and outdoor media. With a strong focus on growth amidst regulatory and environmental challenges, Olivier is adept at managing P&L responsibilities, overseeing the development and financing of key projects, and spearheading digital transformation initiatives that align with the evolving needs of clients and stakeholders.
In his role, Olivier is instrumental in negotiating public tenders and contracts with various governmental entities, including mayors, regional authorities, and ministers, ensuring that JCDecaux maintains its competitive edge in the market. His management of the Directorates-General in India, Thailand, and Myanmar showcases his ability to adapt to diverse cultural and operational environments, while his strategic oversight of developments in Vietnam and Indonesia underscores his commitment to expanding JCDecaux's footprint in the region.
Olivier's responsibilities encompass the construction of business plans and budgets, meticulous management of KPIs, and effective cash management strategies. He is also deeply involved in implementing health, safety, and environmental (HSE) standards, as well as environmental, social, and governance (ESG) practices that are increasingly critical in today’s business landscape. His strong commercial acumen, combined with his skills in sales, marketing, and international business strategy, positions him as a key player in driving JCDecaux's success in South Asia, fostering innovation, and enhancing operational efficiencies across the board.
