Oliver Jaeger serves as the Chief Marketing Officer at Tresorit, where he leverages over two decades of extensive international experience to shape and execute a comprehensive marketing strategy that drives growth and innovation. His role is pivotal in enhancing customer acquisition and product adoption, ensuring...
Oliver Jaeger serves as the Chief Marketing Officer at Tresorit, where he leverages over two decades of extensive international experience to shape and execute a comprehensive marketing strategy that drives growth and innovation. His role is pivotal in enhancing customer acquisition and product adoption, ensuring that Tresorit not only meets but exceeds its revenue targets. By closely collaborating with the Chief Revenue Officer and CEO, Oliver plays a crucial role in developing a cohesive revenue plan that aligns marketing initiatives with overall business objectives.
At Tresorit, Oliver is at the forefront of defining product positioning and identifying key vertical and horizontal target markets. His analytical approach enables him to craft detailed ideal customer profiles and target personas, ensuring that marketing efforts are precisely tailored to meet the needs of diverse customer segments. His expertise in digital marketing and social media is instrumental in executing campaigns that resonate with both B2B and B2C audiences, driving engagement and conversion rates.
Oliver's background in industries such as IoT, software, telecommunications, eCommerce, and eHealth equips him with a unique perspective on market dynamics and customer behavior. His commitment to digital transformation and strategic partnerships enhances Tresorit's competitive edge in the enterprise software landscape. By fostering a culture of collaboration and innovation, Oliver is not only advancing Tresorit's marketing initiatives but also contributing to its long-term vision of becoming a leader in secure cloud storage solutions.
