As the Director of Enterprise National Accounts at Blue Cross Blue Shield of Texas, Norma Urteaga leverages her extensive 30+ years of experience in the healthcare industry to drive innovative benefits strategies for large employer groups with over 10,000 eligible employees. Norma's leadership is pivotal...
As the Director of Enterprise National Accounts at Blue Cross Blue Shield of Texas, Norma Urteaga leverages her extensive 30+ years of experience in the healthcare industry to drive innovative benefits strategies for large employer groups with over 10,000 eligible employees. Norma's leadership is pivotal in guiding a dedicated team of Account Executives and Account Managers, ensuring they are equipped to deliver exceptional service and support tailored to the unique needs of each client. Her expertise spans a wide array of areas, including employee benefits optimization, benefits administration, and strategic planning, allowing her to effectively navigate the complexities of healthcare offerings.
Norma is currently spearheading several key projects aimed at enhancing the overall employee experience while simultaneously aligning with employers' financial objectives. By focusing on comprehensive benefits design and execution, she helps organizations create robust total rewards programs that not only attract and retain top talent but also promote employee well-being. Her proficiency in areas such as COBRA administration, disability insurance, and term life insurance further enriches her ability to provide strategic insights that drive value for clients.
In an ever-evolving healthcare landscape, Norma remains committed to fostering strong relationships with brokers and stakeholders, ensuring that her team remains at the forefront of industry trends and best practices. Her leadership style emphasizes collaboration and empowerment, enabling her team to excel in delivering tailored solutions that meet the diverse needs of large employer groups. Through her dedication and expertise, Norma Urteaga continues to make a significant impact on the healthcare benefits landscape in Texas and beyond.
