Noopur Raut serves as a Digital Media Specialist at ShoppingIQ, where she leverages over five years of extensive experience in Internet Marketing to drive impactful search engine marketing (SEM) strategies. Her role is pivotal in shaping the digital landscape of the company, focusing on digital...
Noopur Raut serves as a Digital Media Specialist at ShoppingIQ, where she leverages over five years of extensive experience in Internet Marketing to drive impactful search engine marketing (SEM) strategies. Her role is pivotal in shaping the digital landscape of the company, focusing on digital media planning and international campaign management that align with ShoppingIQ's growth objectives. Noopur's expertise in project and operational management enables her to oversee complex marketing initiatives, ensuring they are executed efficiently and effectively.
At ShoppingIQ, Noopur has spearheaded key projects that have significantly enhanced the company's online visibility and customer engagement. Her strategic approach to SEM has consistently produced high return on investment (ROI), making her an invaluable asset to the marketing team. By utilizing advanced web analytics tools, including Omniture, she meticulously analyzes campaign performance, allowing for data-driven decisions that optimize marketing efforts.
Her proficiency in affiliate marketing and advertising further complements her skill set, enabling her to develop comprehensive digital strategies that resonate with target audiences across various verticals. Noopur's commitment to new business development is evident in her ability to identify emerging trends and opportunities within the digital landscape, ensuring ShoppingIQ remains at the forefront of innovation. With a strong foundation in marketing management and customer relationship management (CRM), Noopur Raut exemplifies the qualities of a forward-thinking digital media specialist, dedicated to enhancing brand presence and driving measurable results in an ever-evolving market.
