Niquette Kelcher serves as the Digital and Creative Services Director for the Washington State Department of Enterprise Services (DES), where she plays a pivotal role in shaping the agency's digital landscape and enhancing its branding initiatives. With a robust background in content strategy and user...
Niquette Kelcher serves as the Digital and Creative Services Director for the Washington State Department of Enterprise Services (DES), where she plays a pivotal role in shaping the agency's digital landscape and enhancing its branding initiatives. With a robust background in content strategy and user experience, Niquette is dedicated to creating engaging and accessible digital content that resonates with the public. Her expertise extends to teaching and training adults, allowing her to effectively lead teams and foster a collaborative environment that encourages innovation and creativity.
In her current role, Niquette oversees a variety of key projects aimed at optimizing the agency’s digital assets. This includes the development of user-friendly websites, impactful social media campaigns, and comprehensive newsletters that keep stakeholders informed and engaged. Her commitment to public service is evident in her approach to content creation, where she prioritizes clarity and accessibility to ensure that information is easily digestible for all users.
Niquette's skills in public speaking and creative writing further enhance her ability to communicate complex ideas in an engaging manner, making her a sought-after leader in the public sector. Since joining DES in 2008, she has championed initiatives that leverage digital tools to improve user experience, streamline communication, and promote transparency within government operations. Her passion for public service, combined with her strategic vision, positions her as a key influencer in the evolution of digital engagement in Washington State.
