Nigel Fisher is a dynamic leader and the driving force behind NFAC Consultancy Ltd, where he serves as Founder and CEO. With over 25 years of extensive experience in the retail sector across Europe, the USA, and Canada, Nigel has established himself as a pivotal...
Nigel Fisher is a dynamic leader and the driving force behind NFAC Consultancy Ltd, where he serves as Founder and CEO. With over 25 years of extensive experience in the retail sector across Europe, the USA, and Canada, Nigel has established himself as a pivotal figure in developing retail and commercial opportunities for innovative brands. His deep understanding of the market landscape enables him to provide invaluable insights and strategic guidance to UK brands looking to penetrate the lucrative North American retail market.
At NFAC Consultancy Ltd, Nigel is dedicated to bridging the gap between UK brands and major retailers such as Lowe's, Walmart, Target, and The Home Depot. His recent projects focus on facilitating market entry strategies, optimizing key account management, and enhancing product development initiatives tailored to meet the unique demands of North American consumers. Nigel’s expertise in B2B negotiations and business strategy empowers brands to navigate the complexities of national accounts effectively, ensuring they maximize their potential for growth.
With a robust network of industry contacts and a keen eye for emerging trends, Nigel is committed to helping brands not only enter but thrive in the competitive retail landscape. His approach combines strategic pricing and merchandising tactics with a deep understanding of FMCG dynamics, making him a sought-after consultant for brands aiming to expand their footprint in the US and Canadian markets. As he embarks on this new chapter with NFAC Consultancy Ltd, Nigel is excited to leverage his experience and insights to drive success for forward-thinking brands globally.