Neil Tracey is a dedicated Professor of Marketing and Business Administration at Kwantlen Polytechnic University, where he seamlessly merges his extensive experience in marketing and retail operations with his passion for teaching and mentoring. With over 20 years in the industry, Neil has cultivated a...
Neil Tracey is a dedicated Professor of Marketing and Business Administration at Kwantlen Polytechnic University, where he seamlessly merges his extensive experience in marketing and retail operations with his passion for teaching and mentoring. With over 20 years in the industry, Neil has cultivated a rich understanding of both theoretical frameworks and practical applications in marketing, making him an invaluable resource for his students. His current role involves developing and preparing engaging lessons that not only cover essential marketing concepts but also incorporate real-world scenarios, ensuring that students are well-equipped for the dynamic business landscape.
Neil is particularly active in fostering student engagement through innovative teaching methods and workshop facilitation, where he emphasizes the importance of strategic planning and public relations. His commitment to student success extends beyond the classroom, as he actively evaluates student learning and provides personalized feedback to help them thrive. Additionally, Neil plays a vital role in the Faculty of Business Administration by participating in various committees, contributing to curriculum development, and enhancing the overall educational experience.
One of his key projects includes collaborating with the Surrey Board of Trade, where he leverages his expertise in online marketing and email marketing to create initiatives that benefit both students and local businesses. Neil’s passion for event planning and strategic marketing not only enriches his teaching but also strengthens the connection between academia and the business community. Through his multifaceted approach, Neil Tracey continues to inspire the next generation of marketing professionals, embodying the essence of what it means to love what you do.
