Nati Hershcovitz serves as the Vice President of Sales and Business Development at RISCO Group, a leading global provider of advanced security solutions. With over 20 years of experience in the industry, Nati has honed his expertise in driving sales strategies and fostering robust business...
Nati Hershcovitz serves as the Vice President of Sales and Business Development at RISCO Group, a leading global provider of advanced security solutions. With over 20 years of experience in the industry, Nati has honed his expertise in driving sales strategies and fostering robust business relationships across diverse markets. At RISCO Group, he plays a pivotal role in shaping the company's sales initiatives, focusing on innovative product management and marketing strategies that align with the evolving needs of customers in the security sector.
Under Nati's leadership, RISCO Group has successfully launched several key projects aimed at enhancing product offerings and expanding market reach. His strategic oversight has led to the establishment of effective sales layouts that have significantly increased annual sales, surpassing the $10 million mark. Nati's proficiency in managing distribution channels and executing comprehensive market analysis has been instrumental in identifying new business opportunities and optimizing pricing strategies.
Adept at team leadership and recruiting top talent, Nati fosters a collaborative environment that empowers his team to excel in direct sales and customer engagement. His commitment to excellence in sales processes ensures that RISCO Group remains at the forefront of the security industry, delivering cutting-edge solutions that meet the demands of a rapidly changing landscape. With a strong focus on business development, Nati continues to drive growth and innovation, positioning RISCO Group as a trusted partner for security professionals worldwide.