Nanette Laevaert is a seasoned online marketing veteran with over 20 years of experience in senior-level digital agency roles, currently serving as the Director of Search at Widewail. In this pivotal position, she spearheads the company’s SEO and paid marketing initiatives, focusing on the critical...
Nanette Laevaert is a seasoned online marketing veteran with over 20 years of experience in senior-level digital agency roles, currently serving as the Director of Search at Widewail. In this pivotal position, she spearheads the company’s SEO and paid marketing initiatives, focusing on the critical area of customer review response and generation—a domain often overlooked by small and medium-sized businesses (SMBs). Nanette’s expertise lies in crafting mission-critical strategies that empower businesses to harness the power of customer feedback, transforming reviews into valuable insights for growth.
At Widewail, Nanette drives the content strategy by leveraging existing metric analysis to identify new opportunities for engagement and visibility. Her ability to author insightful articles tailored to the target market not only enhances brand awareness but also establishes Widewail as a thought leader in the customer review landscape. With a strong foundation in organic search engine optimization (SEO), social media marketing, and community management, she effectively integrates these elements to create comprehensive marketing strategies that resonate with audiences.
Nanette’s skills extend beyond technical expertise; she is also a dynamic public speaker and relationship builder, adept at fostering connections that lead to collaborative opportunities. Her leadership in team building and entrepreneurship ensures that Widewail remains at the forefront of innovation in customer engagement. As she continues to navigate the evolving digital landscape, Nanette remains committed to helping businesses realize the full potential of their customer interactions, driving both customer retention and brand loyalty in an increasingly competitive market.